Marketing on the Offensive
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Why Branding - Gordon Powles A brand sets you apart from your competition. Your brand can send multiple signals to people who then make judgements on you consciously and subliminally about you, your product or service. This then forms a
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Business cards represent not only your business, but it also tells people your professionalism in the industry. In the business world today, the usage of business cards is far beyond just informing people who you are, it serves as one of the most
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Your services are every bit as good as your competitors yet you don?t win as many lucrive building contracts as they do. After each loss, you sit down and think about wh was said and how your price compared. There?s a nagging thought
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Marketing is through the looking glass. As a consequence, everything is new. Today, October 30, 2006 CBS, mega-ad agency WPP and a host of others announced a new media initiative. The world is changing and changing fast.
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Branding your company is definitely an essential step if you are in business. The purpose of branding is to convey your message to consumers and bring your product or service into their minds. One effective way to brand your company is to use corporate gi
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