NEW ARTICLES  HOT ARTICLES  TOP RATED  ADD AN ARTICLE  UPDATE AN ARTICLE  GET RATED 
  HOME     MY ACCOUNT     POWER SEARCH     REGISTER     SUPPORT     SUGGEST CATEGORY  

Offline Traffic Generating Ideas
57885 Internet > Site Promotion Nov 30, 2007 thinkbox Offline Traffic Generating Ideas It's no secret that the most difficult aspect of building an online business is being able to drive targeted visitors to your website. This is often the difference between being successful or not. The trouble is that most of the internet marketers seem to think of website promotion as just submitting to search engines, directories, link building and ezines or pay-per-click advertising. However you need to understand that most people in the world spend most of their time off-line. They read newspapers, magazines, listen to radio, watch TV, talk with their friends, neighbors and family. Not all their time is spent surfing on the internet. In simple terms, by ignoring the value of off-line marketing you could be leaving as much as 70% of your profits on the table! So, if you're a smart marketer and you're willing to use off-line marketing strategies to grow your business, here are some suggestions for creating an off-line campaigns: Let your local papers know that you have an unique product that will benefit the local community and you are able to help them save time, learn more and be more effective in their daily lives. This could lead to an interview with a local reporter or even with a national with your website product as a featured item and will drive people to at least see what the buzz is about. At the very least it will create an awareness of your domain name or product in their sub-conscience mind. Try finding a local business that is related to your product and offer them a discount voucher to give their customers for your product. Take out small ads in local or niche magazines to advertise the product. Some ads are relatively cheap comparable to a solo ad in a main ezine. Try handing out flyers with a special offer in the high street or find shops that would allow you to leave them on the counter for customers to pick up. Try sending a fax broadcast to businesses that could benefit from your product. Some companies have lists of fax numbers and can send out the fax for as little as interview each. If you can develop a unique twist or benefit of your product or service, then you could become newsworthy and even get an interview with a local reporter, who can write a better article than any you could put together for their readers or listeners. Investigate the possibility of sending out Press Releases to the local media. Send them your product for review. Get a well known celebrity to endorse your product. I am sure you can think of many other ways to use off-line marketing and later in this issue you will find additional methods for using off-line marketing other than sticking notes on lamp-posts to create an awareness of your site. AL MENDOZA has been doing Internet Marketing since 1998 and earns his living 100% online. Mr. Mendoza has authored several publications and ecourses. He is the CEO of MarketingThinkbox.com send email to thinkbox

Write a Review   Add to My Favorite   Refer it to Friend   Report Article  

Average Visitor Rating: 0.00 (out of 5)
Number of ratings: 0 Votes

Visitor Rating


Other links at Internet > Site Promotion
Generate Traffic. To generate a lot of traffic to your site and gain recognition, you need to promote in as many places as you possibly can. Do not throw all your advertising dollars in only one or two spots. Try to determine or ask the amount of traffic
Category:

Traffic is the most essential thing to a successful internet based business company. Every article you will find about making your site or company successful would always include the importance of generating traffic.
Category:

How to make a fortune driving thousands of free crazy targeted visitors to your website ready to buy your products?
Category:

One thing that you must develop right from the start of your business is a network of people on the internet who know and respect you in order to gain business credibility and to sell your products and services.
Category:

There are currently over a hundred million websites on the internet competing for the eyeballs of visitors. How do you make your site stand out above the rest? The SEO and internet marketing gurus will repeat the old content is king mantra and will tell y
Category:




Site Sponsor
Directory Statistics

Articles: 68252
Categories: 501

Yahoo Entertainment
Valid XHTML 1.0 Transitional   Valid CSS